Added in 2019 specifically to give warm, non-romantic affection its own emoji — think 'I appreciate you' or 'this made my heart happy' rather than romantic love. It quickly became the go-to for wholesome, platonic gratitude posts, occupying a tonal middle ground between the friendly 😊 and the overtly romantic 😍.
Keywords: 3, adore, crush, face, heart, hearts, ily, love, romance, smile, smiling, you